The media jobs include managing the various social media activities such as blogging, commenting, social bookmarking, community development and many more. So, the basic requirement is that the candidates should have an extensive knowledge of all the social media platforms and tools.
The social media job is closely related to marketing. In fact, it is a type of marketing strategy being used for the effective marketing of the businesses.
Therefore, effective marketing knowledge is also required on the part of the candidates in order to do the job well. Let’s discuss in details about the specific skills needed for the job.
Technical Skills and Experience Needed for the Job
Since the social media jobs spans across a wide range of sectors, this requires knowledge and excellence in different sectors such as marketing, strategy, business development, product marketing, technology, sales and press relations etc. The candidate should be experienced in managing various social networking sites such as Pinterest, Facebook, LinkedIn, Twitter, YouTube, and Tumblr etc.
The candidate should be well knowledgeable about the social media and website optimization technologies. Keyword analysis plays a very important role in the media jobs. So, the job seekers also need to be acquainted with the principles of keyword analysis. Along with keyword analysis the candidate also need to understand the principles of SEO (Search Engine Optimization) and role of frequency of right keywords.
Personal Skills Required for the Media Jobs
Since the media jobs are mainly oriented towards business development and customer service, the job seekers need to be well knowledgeable about the various principles of customer service. They should have good coordination skills and organizational skills. They should be effective communicators and should be able to handle unexpected situations.